PLYMOUTH, Michigan, June. 28, 2021 – Seasoned business development leader Mike Hauer has joined Traxen as Vice president of Business Development to help ramp up sales and marketing activities to propel the company forward in its mission to lead the trucking industry’s energy efficiency with automation.

“I am delighted to have Mike on-board. His experience in trucking, specifically in understanding fleets’ fuel and operational efficiency needs, and his deep network within this industry is an indispensable asset for Traxen,” said Ali Maleki, founder and CEO of Traxen. “As we are completing our pilots with great results, we are quickly scaling up our direct fleet sales and support teams. Having Mike at the helm of this activity is a strong success factor,” said Maleki.

Hauer said that he is “excited to be part of such a dynamic team who has literally created a new category in driving automation. I am reassured of the transformational benefits of our product every time I speak to fleets and hear their enthusiasm. They immediately express a strong desire to get into a pilot phase. “Traxen’s amazing technology saves trucking fleets millions of dollars. I think the challenge will be in keeping up with the demand” concluded Hauer.


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